IST DAS KLEID WEISS GOLD ODER SCHWARZ BLAU

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About

#TheDress, also known together What Color is This Dress?, refers kommen sie a Tumblr post in which viewers to be asked zu identify the color des a dress, i m sorry appeared kommen sie be either white and gold or black und blue. Ns question sparked bei Internet-wide debate in late February 2015, launching die competing hashtags "#WhiteAndGold" and "#BlackAndBlue."


Origin

On February 25th, 2015, Tumblr user swiked<1> posted a photograph of a dress asking die science side of Tumblr to help recognize its colors, note that herstellung friends to be torn between it gift white and gold or black und blue. In ~ 48 hours, the post gained over 400,000 notes.

Du schaust: Ist das kleid weiß gold oder schwarz blau

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Spread

On February 26th, BuzzFeed<2> post a poll questioning readers to decide what color die dress really was. In ~ 10 hours the poll received more than 1.8 million votes, v 72% selecting "white und gold" (shown below).

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Later that evening, BuzzFeed published a 2nd post<7> revealing that ns dress was actually blue after finding that available zum purchase on vereinigt Kingdom-based online retailer roman Originals,<8> which provided it together a "Royal-Blue Lace detail Bodycon Dress" (shown below).

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On February 27th, Redditor AskScienceModerator submitted a post about the dress to die /r/AskScience<15> subreddit, where specialists from a variety of fields offered explanations des the shade perception phenomenon. In the zuerst 12 hours, it gained over 2700 votes (84% upvoted), 3,600 comments and reached ns front page of the social nachrichten site. Meanwhile, Redditor Sooprman posted an image des the Black and Blue stärke Rangers to /r/Funny<16> with die accompanying caption "The White Ranger / and Gold Ranger," garnering upwards von 3,000 votes (86% upvoted) an the zuerst five hrs (shown below).

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On ns same day, XKCD webcomic author, Randall Munroe, supplied his Friday update to illustrate die differences that background lighting effects had on die perception des the dress" color and included the following statement as the comic"s alt-text:

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“This white-balance halluzination hit so hard since it felt favor someone had been playing through ns Monty hall scenario and opened their liked door, only to find there was unexpectedly disagreement end whether die thing they’d revealed was a goat or a car.”<21>

In ns coming days, several news sites published write-ups about the dress debate, consisting of Gawker,<3> Wired,<4> CNBC,<5> business Insider,<6> Mashable<17> und Time.<18> number of celebrities also commented on ns dress on twitter including taylor Swift,<9> Melissa Joan Hart,<10> kim Kardashian,<11> anna Kendrick,<12> Ellen DeGeneres<13> and many more.<14>

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scientific Explanation

Many experts oase cited ns color constancy<19> feature von the human shade perception system, which attempts kommen sie make colors appear consistent under varying types von illumination, together being responsible zum the different colors identified an the photograph.

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<4><20> If die viewer suspect a white illuminant, die dress shows up blue and black, but if a blue illuminant zu sein assumed, the dress appears white und gold.